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A lot go on about SEO this and SEO that but is it all its made upto be, all my sites I do the same thing and they still appear high in rankings, take my website Blogsrecord I did my normal stuff and now it can be found on googles front page for Social Blog Directory it has been there since the second week of the site being open and varies between number 1 and number 3, beating the likes of blogdumps, blogcatalog, mybloglog.But when it comes to wordpress nothing changes besides the you can use plugins or change a slight bit of code, I dont do anything over the top or go to extreme lengths to do any optimization .

Lets get this straight to start with I have done nothing to the site besides one thing so far to get it optimized, all I have is my title tag and my slogan yet the site appears in google search for ‘SEO and blogging‘ on page 5 ‘everything blogging‘ is on page 1 out of 10,100,000 search results.

Also note I am no expert and I don’t pretend to be, all I have written here is what I do and it works for me, so it stands to reason it should work for you as well. If you want to question what I put by all means do it Im not bothered and it may help me to improe in the future.

My search terms show the following, remember this is after 2 weeks with just one thing done.

• shoppingads (2‎9)
• computers internet blog (2‎3)
• wordpress sticky post (2‎2)
• the best wordpress templates (2‎2)
• best wordpress theme (2‎2)
• 100 best wordpress themes (2‎2)
• page peel plugin wordpress (2‎2)
• pagepeel (21)
• make a wordpress post sticky (‎21)
• wordpress page peel plugin (‎21)
• link:http://pomomusings.com/ (20)
• wordpress social network themes (‎19)
• wordpress theme (‎19)
• best wordpress themes widgets (‎19)
• shoppingads.com (‎18)
• the best wordpress themes (‎17)
• mattnutts (‎16)
• best wordpress templates (‎16)
• best wordpress template (12)
• best widget ready wordpress themes (‎11)
• social networking sites to generate traffic (‎11)
• gaining traffic (9)
• Gain (8)
• best seo wordpress theme (8)
• Free Page Peel Ads Templates (6)
• the best wordpress theme (5)
• Best Wordpress themes (3)
• page peel for wordpress (3)
• peel ad (3)
• Small Peel Image howto (3)
• pagepeel bottom (3)
• peel ad wordpress (2)
• create page peel swf (2)
• pagepeel wordpress (2)
• page peel wordpress plugin (2)
• mail (‎1)
• account top “add.php” (‎1)
• stumbleupon sticky post (‎1)
• social networking sites for 40 or 50 (‎1)

There is a fair few there and though Im not in the first couple of pages for most of them I am still getting lots of hits and they are finding the content they want.

Now onto the one thing I have done and then onto what I will do. The one thing I changed was the title and the way it is displayed.

Normally you will see the Blog Description followed by what ever the post is called. All I have done is change this so the post appears first and the description next, to do this you need to enter your admin area and do the following.

1 Choose Presentation

2 Choose Theme Editor Next

3 Choose Header.php from the list.

4 Locate the part that mentions <title> and replace the whole lot with

<?php  if(is_home()){echo’<title>’;bloginfo(’description’);wp_title();

echo’</title>’;

}

else

{

echo’<title>’;

the_title();

echo ‘ » ‘;

bloginfo(’description’);

echo ‘</title>’;

  }

?>

5 Save it
As you can see it mentions if its the homepage then its just to show the blog description as you set out in the options in wordpress, Ive noticed it takes the description from the Tagline in my theme, though I should think most themes are different so you may want to check from the front end and make adjustments as you see fitting.

I also think that getting the right post title is off upmost importance, if you are doing a post on Adding Gregarious mention it in the post title like I have my post title for that one is ‘Adding and Using Gregarious For Bookmarking’.

Why is it important to get the right post title, ‘keywords’ is the answer and can be the difference (I feel) between someone finding your post in search results from search engines and just getting lost in the other millions of posts.

As you can see from the post title it mentions ‘Adding’Using’Gregarious’ and ‘Bookmarking’ a search engine will mix and match these words so if you searched for ‘Adding Gregarious‘ in google you would get your post included in the search results, depending on if you follow what I do or how well you set out post titles, tags and what I mentioned above about the Title (header.php) will show in the results by how high you are in the listings, a quick search of google shows the post on the front page and just behind the gregarious plugin in the results.

I mentioned tags previously and a lot go on about using generators to generate keywords for the post and using the best ones, I think that is a load of rubbish myself and I just use a mix of the post title for my tags, for the gregarious plugin post my tags are as follows.

Plugins, social bookmark, stumbleupon, using gregarious, adding gregarious, bookmarking, gregarious

As you can see it just offers a mix of the title and mentions seperate keywords like ‘plugin’ ’social bookmark’ ’stumbleupon’ which will give the search engines something else to mix and match. I could expand on the keywords by using, ‘adding digg to posts”add digg to wordpress’ e.t.c but I havent as it is mentioned in the post and Im going to do a seperate post on adding digg later.

What have you learnt in this so far.

1
Change the Title() so the seperator is moved after the blog title.
2
Use keywords and what the post is about in the post title
3
Use the post title as tags and mention certain extra keywords.

These mixed together will have three matches for the ‘keywords’ the search engines will see in the same post. This will produce a post that is aimed at the search engines, easier for search engines to see what the post is about, and should rank the post higher in the listings when someone searches for the keywords.

You dont have to have long drawn out lists of keywords as I think search engines mix and match the words it finds for its own means.

The last thing you want to do is include the ‘keywords’ in the post so anything mentioned in the tags and the post title should also be included when you write the post.

Look out for later posts where I add extra bits for a bit more optimization.

Let me know if you get anything out of this and better results.

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